# The Reykjavik Grapevine

> The Reykjavik Grapevine is a news source in the TOLD catalogue, based in Iceland. TOLD classifies its editorial position as **Non-aligned**.

- **Domain:** grapevine.is
- **Website:** https://grapevine.is/
- **Country:** Iceland
- **Region:** Europe
- **Language:** English
- **Editorial position on TOLD:** Non-aligned
- **Founded:** 2003

## About

In the Grapevine's pages, a volcano update sits comfortably beside a club review. Iceland's most-read English title since 2003, it refuses advertorials and aims squarely at newcomers, tourists, and young Icelanders. Read it for culture, music, and the country's social temperature, with hard news folded in when the lava or the politics demands.

## Profile

- **Ownership:** Independently owned alternative magazine; founded 2003 in Reykjavik
- **Funding:** Free distribution funded by advertising and merchandise; states it never runs paid-for content or advertorials
- **Focus areas:** Icelandic culture, music, food, travel, society and politics


## What the position means

TOLD classifies what an outlet publishes over time, based on ownership, funding
and focus. It describes a pattern; it is not a rating of quality and not a
ranking. Nothing in TOLD sorts, hides or promotes a source by its position.
State-aligned and partisan outlets are in the catalogue on purpose, labelled.

## Assessment note

Latest assessment: 2026-05-29. Generated with TOLD Source Prompt Brief v1.2.7. TOLD summarizes framing patterns and third-party classifications; it does not assess factual accuracy, intent, or legitimacy. External classifications: 4 (2 themes).

Corrections: report@told.news

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- Profile page: https://told.news/news-sources/grapevine.is
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